The Blog

How to Design a Craftsman Style Pattern

Craftsman patterns feel timeless for a reason: they aren’t random. In this tutorial, I’ll show you how I use a simple grid system, symmetry, and flowing botanical shapes to build a Craftsman-inspired repeat pattern that works beautifully for fabric, wallpaper, and home decor. Watch the Tutorial This episode is part

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A Freedom Focused Strategy for Creatives

Many creatives start their art business dreaming of freedom, flexible schedules, meaningful work, and income from doing what they love. But somewhere along the way, many artists end up overwhelmed by endless tasks, social media pressure, and burnout. In this post, we share a freedom-focused strategy for creatives who want

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Every Marketing Strategy I Tried That Failed

When I first started trying to sell my art online, I tried every marketing strategy I could find. I posted to every platform. I followed every marketing guru. I made all the spreadsheets.  Most of it resulted in $0 (and I wasted a lot of time and energy in the

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Work Faster in Affinity Designer

If Affinity Designer feels powerful but overwhelming, you are not alone. In this tutorial, I’m sharing the time-saving tools and habits that help me move faster in Affinity—so you can spend less time hunting for buttons and more time creating professional vector art, patterns, and color versions. Watch the Tutorial

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Share Your Stuff Guide

the most effective ways to share your art There are seemingly endless ways to sell your art online, and a long list of marketing platforms telling us that we need THEM to be successful. The truth is that you don’t need it all.  You need a customized strategy that is

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From Hobby to Business – Here Are The Steps

If you’ve ever made beautiful art that didn’t sell (or even get noticed), you’re not alone. That was me for years. (And so many of the creatives I’ve met online and in person.) I went to school for ceramics in Western North Carolina and learned to make sellable mugs, bowls,

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What It Takes to Get Into Target

I’m so excited to share that one of my cards will be featured in Target as part of their Mother’s Day display!  This is one of those “pinch me” moments that I have thought about for years, and it’s been making me think a lot about all the steps that

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Turn Old Artwork Into a Sellable Calendar Page

If you’ve ever opened your Procreate gallery and thought, “I have so much art in here… but none of it is becoming anything,” this tutorial is for you. Instead of starting from scratch, I’m going to show you how to pull one illustration you already love and turn it into

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The Power of SEO for Your Art

(And How to Get Found Online and Make More Sales) If you’ve ever looked at your shop full of artwork and wondered why sales are low or nonexistent, you’re not alone. A lot of artists start to assume the platforms are just too saturated, or that success online is only

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Proof that Focusing on One Thing Works

Have you ever been stuck in this cycle: You upload your art to a new website (Spoonflower for example), you get a few likes but nothing sells, you abandon the plan and start a new platform.  Repeat that X number of times and you have shops on many different platforms

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